As the most primitive of an Android Tablet PC, why Kindle Fire was so successful?
Android family has finally come out a role. HIS estimated kindle Fire sales in the fourth quarter is expected to reach 3.9 million, Citigroup analyst Mark Mahaney forecast even estimated Fire sales will up to 12 million units next year.
Since Apple iPad best selling, many hardware manufacturers have also introduced a tablet based on Android system, but sales were very poor, the best performing Samsung Galaxy Tab is also expected only account for less than $ 5% market share in the fourth quarter, and Apple's market share is estimated to be 65%. If desired, Fire will take over 10% of the market share in the fourth quarter.
This sale will let iPad Challenger puzzle: Amazon is the latest company to launch Tablet; Fire is almost one of the most humble product (does not have a camera, GPS, microphone, 3G is not supported); quality of Fire also appears to be incomplete, subject to a lot of complaints and questions.
The domestic or cottage manufacturers even can do such a product,it has no advantage over company like Motorola, Samsung, not to mention iPad than. But why are Fire sales so high?
Low price. kindle Fire is almost a tablet with the lowest price of $ 199, some analysts think the price is lower than hardware costs ($ 203). For many consumers, the price is extremely attractive: cheapest iPad2 is $ 499, almost all other vendor's price is similar to iPad.
The timing. Amazon has announced news of the Fire is coming soon on September 28,, and the amazing low price of $ 199, did a full warm-up for the market. Then came to the market on November 15, so as to catch the United States retail "Christmas shopping season"-Thanksgiving Day (November 4th Thursday) into next year.
Positioning. Not the imitators of the iPad, but a right product for Amazon users. Other manufacturers do not do it, have sought to introduce more powerful products that are better than the iPad, and Pong on Google application to the compete. While Amazon is unveiled a feature shrink product, even Google app store aside, do have their own application stores.
Experience. Amazon can not deliver good hardware experience and a high quality App such as the iPad in the short term, but Amazon can provide users with better consumer experience based on books, digital music, video, magazine ,etc, which is what Amazon is good at.
Related Tips: Get itunes songs movie on kindle fire
2012年1月19日星期四
2011年8月9日星期二
BBC Launches Global iPlayer App for iPad in 11 Countries
The BBC has launched an app that brings the British network's TV shows to Apple iPads in 11 countries. Unfortunately, the U.S. isn't among the first round of countries to get the global iPlayer app, which brings a "curated" set of BBC content to iPad owners.
The iPlayer app is free, but to watch shows users will have to shell out €6.99s a month (about $10), or €49.99 (about $72) for a yearly subscription. The initial launch includes only countries in Western Europe: Austria, Belgium, France, Germany, Italy, Luxembourg, The Republic of Ireland, The Netherlands, Portugal, Spain, and Switzerland. Plans are in place to bring the global iPlayer to the U.S., Canada, and Australia by the end of the year.
The global iPlayer has some differences from other iPad video apps like Hulu Plus or ABC's video player. Notably, it can stream shows over 3G connections as well as Wi-Fi, and users will be able to download and store shows for viewing while offline. The BBC is said to have worked closely with Apple to make this possible.
"When we were doing our user testing, the use case was picking six shows before going on a long journey, and leaving them to download to the iPad overnight," Mark Smith, the global iPlayer launch director at BBC Worldwide, told London's Guardian. "The way the [iPad] works, though, is it hibernates and stops you from doing that: you wake up the next morning and only half a show has downloaded. We have managed to override that functionality, and Apple are comfortable with us doing that."
Subscribers won't have access to the entirety of BBC's on-air offerings, however. BBC Worldwide is said to have hired a team of editors to "curate" the content on the iPlayer, picking which shows to put on the app. It also give them to go beyond the typical genre and title browsing by creating themed collections around subjects and events. For example, for the long-running sci-fi show Doctor Who, collections surrounding specific Doctors are available.
"This is not a catch-up service: this is a video-on-demand service," BBC.com managing director Luke Bradley-Jones said in the Guardian report. "We will have content from the last month, but also the best from the catalogue stretching back 50 to 60 years."
While the content at launch will be the same for all 11 countries, the BBC has the ability to tailor the content of the app to meet the different demands of each region. This will likely factor more highly in the introduction of the global iPlayer to the U.S., where licensing rights for TV shows can be more complicated. According to reports, once the BBC works out the rights issues, the iPlayer content shouldn't affect the company's offerings in iTunes, Hulu, and Netflix.
"We see the global BBC iPlayer very much as another 'Channel' operating in Western Europe," BBC spokesman Alex Fulton told PCMag. "By adopting windowing strategies for our content, we are able to ensure that our broadcast partners and Channels around the world are able to entertain their audiences with our shows."
From: PCMAG.COM
Relate Guide: Remove BBC iPlayer downloads. Put BBC iPlayer Video on iPod iPad Burn BBC iPlayer downloads to DVD
The iPlayer app is free, but to watch shows users will have to shell out €6.99s a month (about $10), or €49.99 (about $72) for a yearly subscription. The initial launch includes only countries in Western Europe: Austria, Belgium, France, Germany, Italy, Luxembourg, The Republic of Ireland, The Netherlands, Portugal, Spain, and Switzerland. Plans are in place to bring the global iPlayer to the U.S., Canada, and Australia by the end of the year.
The global iPlayer has some differences from other iPad video apps like Hulu Plus or ABC's video player. Notably, it can stream shows over 3G connections as well as Wi-Fi, and users will be able to download and store shows for viewing while offline. The BBC is said to have worked closely with Apple to make this possible.
"When we were doing our user testing, the use case was picking six shows before going on a long journey, and leaving them to download to the iPad overnight," Mark Smith, the global iPlayer launch director at BBC Worldwide, told London's Guardian. "The way the [iPad] works, though, is it hibernates and stops you from doing that: you wake up the next morning and only half a show has downloaded. We have managed to override that functionality, and Apple are comfortable with us doing that."
Subscribers won't have access to the entirety of BBC's on-air offerings, however. BBC Worldwide is said to have hired a team of editors to "curate" the content on the iPlayer, picking which shows to put on the app. It also give them to go beyond the typical genre and title browsing by creating themed collections around subjects and events. For example, for the long-running sci-fi show Doctor Who, collections surrounding specific Doctors are available.
"This is not a catch-up service: this is a video-on-demand service," BBC.com managing director Luke Bradley-Jones said in the Guardian report. "We will have content from the last month, but also the best from the catalogue stretching back 50 to 60 years."
While the content at launch will be the same for all 11 countries, the BBC has the ability to tailor the content of the app to meet the different demands of each region. This will likely factor more highly in the introduction of the global iPlayer to the U.S., where licensing rights for TV shows can be more complicated. According to reports, once the BBC works out the rights issues, the iPlayer content shouldn't affect the company's offerings in iTunes, Hulu, and Netflix.
"We see the global BBC iPlayer very much as another 'Channel' operating in Western Europe," BBC spokesman Alex Fulton told PCMag. "By adopting windowing strategies for our content, we are able to ensure that our broadcast partners and Channels around the world are able to entertain their audiences with our shows."
From: PCMAG.COM
Relate Guide: Remove BBC iPlayer downloads. Put BBC iPlayer Video on iPod iPad Burn BBC iPlayer downloads to DVD
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